By combining the power of music with effective business development strategies, Maximillian Group and Muhammed Dibbasey have created a platform that empowers these artists to grow and thrive. 

Muhammed Dibbasey is a dynamic and ambitious 24-year-old entrepreneur who is highly regarded within the community of Busumbala. He is passionate about the arts and has made it his mission to unite the youth in his community and beyond, igniting their passion for music and creating a platform for them to showcase their talents.

As the Executive Producer of Grab Di Mic, Muhammed has been instrumental in transforming the music scene in Gambia. Under his leadership, the event has grown from a small concert for 500 people to Gambia's fastest-growing performance event, attracting over 2000 attendees and featuring the country's top hip-hop and pop artists.

Maximillian Group was honored to work with Muhammed and his team, providing comprehensive business development and marketing services to help them launch and scale this groundbreaking event. We were inspired by Muhammed's vision and dedication to promoting the arts in Gambia and beyond, and we are proud to have played a role in helping him achieve his goals.

Maximillian Group assisted in the growth and success of Grab Di Mic by providing comprehensive business development and marketing services to Muhammed Dibbasey. Starting with a small budget of just $200, we helped produce the first concert in 2018, providing logistical support and marketing strategies to ensure its success.

As the event grew in popularity, Maximillian Group continued to provide ongoing support, connecting Muhammed to online marketplaces, developing branding and marketing materials, and creating distribution channels to expand the event's reach. Our team also helped Muhammed develop a scalable business model, allowing him to establish Cellular Vibrations, which provides management services to artists and talent, along with a record label and copyright management.

Today, Grab Di Mic is Gambia's fastest-growing performance event, attracting over 2000 attendees and featuring performances by the hottest hip hop artists and rising stars in the country. MaximillianGroup is proud to have played a role in helping Muhammed and his team bring this event to life and build a sustainable business around it.